The Insurance Ad
The photographer,
tipped, tilted, reflective heads
measured the light.
"For this one I need you to look smug."
The model re-arranged his face.
"What are you doing?
You look like you're taking a crap."
The man relaxed,
his expression an empty page:
"What does smug look like?"
"Never mind. Use the constipation face;
the client will never notice."
